Love making a major statement? So do we. No wallflowers need apply for these megawatt brands. Chanel, Celine, Cartier, Christian Dior – the ‘C’s alone could take up half of Madison Avenue and most of Bond Street. This is showing off in the chicest way.

Wearing a small Chanel piece is a badge for something significant, writes Mark O'Flaherty in 'Brand Magic'. Discover more.